KC Shendelman Senior Marketing Executive and Commercial Business Leader with 20 years of progressive experience across multiple industries, including Consumer Packaged Goods, Telecommunications and Arts/Education not-for-profit. Expertise in Strategy, Brand Building, Innovation, Loyalty, Digital and all forms of Communication and Media. Known for being a curious, passionate, collaborative, solution-oriented and engaged team player. Creates the foundation for profitable growth and tangible results, aligned with business objectives and needs from strategy to execution. Action-oriented and a creator of momentum, including the ability to coach, build, and motivate high-performing teams. Most recently held the position of CMO at the Royal Conservatory of Music, leading Marketing, Sales, Operations and Customer Experience within the not-for-profit space. Prior to that, led Brand Communications and Marketing at Rogers and progressive Brand Management and Innovation roles in Tier-1 packaged good companies like Kellogg's, Cadbury and Canada Bread.